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We are like that only: understanding the logic of consumer India

By: Bijapurkar, Rama | .
Material type: materialTypeLabelBookPublisher: New Delhi Penguin 2007Edition: .Description: xvii, 281p.; 23.3cms.ISBN: 067099944X.Other title: .Subject(s): Consumer Analysis -India- Consumer research- IndiaDDC classification: 658.83430954 Bij/We-a Summary:
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